Last updated on October 12th, 2015 at 07:49 pm

Junior Sports Coaching had an aim to achieve strong brand awareness across a wide variety of advertising

With social media paying such a big role in our clients marketing campaigns, the logo design had to be easily recognisable and stand out in peoples timelines. Originally Junior Sports Coaching, we decide to abbreviate the name so that within a quick glance you would know exactly who JSC are.

Also the logo would be used on many printed garments and accessories to be sold via their website, so when creating the logo we knew it had to be something that would appeal to the children, as well as to the all important paying parents. A  heavy typeface was used for the lettering making the logo stand out even on the smallest media, outlined by a round cornered line adding a softer look to logo design itself.